Real Estate Bytes - Social Media Etiquette

Social media is a significant part of any business, let alone in real estate. How you present yourself in social media is almost a make-or-break, and knowing how to use social media properly can lead you to more engagement, which then leads to more sales.


In this episode of Real Estate Bytes, we’ll talk about social media etiquette! I’ll share the do’s and don'ts in commenting, posting, and messaging in social media.

Social media etiquette may seem like a small thing, but I’m telling you - it’s a big deal. Let’s get right into it!


[00:01 - 01:14] Opening Segment

  • Welcome back to Real Estate Bytes
    • I introduce today’s topic

[01:15 - 08:36] Social Media Etiquette 

  • Commenting
    • Don’t advertise your business on someone else’s business post
    • Managing spam comments
    • Engage!
    • Be authentic
    • Badmouthing is a no-no
    • Watch your automation
  • Using direct message
    • A good way to connect with your customers
    • Make sure you check out your messages

[08:37 - 10:43] Closing Segment 

  • Don’t take other people’s post word-for-word
  • Find different ways to sell
  • Listening is key

Tweetable Quotes:

"Being genuine is always at the forefront. Be who you are. Be authentic. Don’t try to be something you’re not, ‘cause it does come through on your social media.” -  Tracey Hicks

“If you’re posting or reading through posts, listen to what people are saying and utilize that in your social media. You can really get some good insight and good content if you just listen. - Tracey Hicks

You can connect with me, Tracey Hicks, on LinkedIn and Facebook. Check out our website,, so you can stay up to date on our latest promos and find the best real estate products you'll need to get your real estate life together!

Feel free to email me at, I’d love to hear from you.

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