EPISODE NINETEEN : Getting Your Real Estate Life Together with Ross Seligman

Ross Seligman is the Real Estate Principal Broker with Living Room Realty, but you may recognize him better as the creator of the Sphere business management system for real estate agents. Ross is passionate about people and real estate.


With years of experience representing buyers and sellers all throughout the Portland Metro Area, he and his team have a proven track record of outstanding, top-level service and results.

Let’s dive in and learn from Ross how he was able to scale several successful businesses while lowering the amount of hours spent on it. 

[00:01 - 07:00] Opening Segment

  • I introduce today’s guest, Ross Seligman
    • Entrepreneur at heart
    • Creator of Sphere 
  • Ross talks about his background with Sphere
    • Not just CRM - Relationship-based Real Estate 
    • A scalable business model while lowering weekly hours 
    • Doing the 5% most important work and leaving the rest 

[07:01 - 19:11] The Surprising Benefits of Building a Team

  • Ross talks about his experience building a team 
  • Ross talks about being one who needs Sphere 
    • A modular system that can be configured around the team
    • For realtors created by a realtor 
  • Solving the communication challenges all Realtors face
    • The drop off after hitting milestones 
    • How Sphere picks up the ball 
  • Sign up for a 30-day trial 

[19:12 - 27:31] Freeing Up Your Time and Lowering the Overwhelm

  • Ross shares the best time to build a team 
    • Needing to make a choice 
    • Making time for other things 
    • Ross’ process of building his current team

[27:32 - 37:08] Realtors Need Start Knowing Other Realtors

  • Ross talks about why people are selling and where they’re going 
    • Portland's landlord laws
    • Finding people’s plan b
  • The importance of networking with other realtors 
    • What's happening in the market 
    • How Ross keeps track of his network 
  • You have the power to say no to a business that doesn’t fit you 
    • Learning the hard way
    • Using referrals 

[37:09 - 40:52] Closing Segment 

  • Where you can find Ross 
    • Links below 
    • Reach out and start growing your business 
  • I talk about the 30-day ‘no-posting’ break 
  • Final Words

Resources Mentioned: 

You can connect with Ross on LinkedIn, Instagram, and Facebook, to continue the conversation. Also, visit http://www.ownitportland.com/  to learn more about his space in Real Estate.

You can connect with me, Tracey Hicks, on LinkedIn and Facebook. Check out my website, https://allthingsrealestatestore.com, so you can stay up to date on our latest promos and sales as well as find any product you need to get your real estate life together! Feel free to email me at hello@allthingsrealestate.com, I’d love to hear from you.

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